Branding Design: Why Smart Companies Invest There are many ways to create a brand – whether through advertising campaigns, product packaging, website copywriting – but one of the most important uses of any small business's time and money should be investing in branding design. A...
10 Cost-Effective Marketing Tips For Creative Freelancers “Creativity is the root of entrepreneurship.” – Karndee Leopairote, Thammasat University Venturing out on your own to become a freelancer is a nerve-wracking endeavour. You're on your own, and it's your job to secure clients, boost your...
How Postcard Marketing can help your Brand Direct mail is one of the most compelling and cost-efficient ways to reach potential customers. It’s also expensive—typically costing $0.20 per piece or more—and it requires lots of time and effort to create compelling pieces that will make someone...
How to use Design Thinking in your MVP for eCommerce The pace of technology adoption by individuals has been rapid. As consumers get easily lured by conducive experiences, it becomes pivotal for eCommerce sites to provide immersive and intuitive interfaces, offering seamless buying experiences across...
7 Ways to Improve Branding Strategy for your Business While it's certainly difficult to determine the most critical ingredients for having a successful business or a company, branding should definitely find itself at the top of everyone's list. Of course, the foundation has a...
Digital Marketing and Web Design: Does it Matter? Any website developer or marketing expert that provides effective web design services will tell you that your website is the core of your digital marketing plan. Everything you do online leads back to your website, whether digital...
What is Brand Marketing – Branding vs Marketing Definitions “Great products sell themselves.” This famous quote has been shared thousands of times on the internet, and although quality is the essential component of any product or service aspiring to find its audience, some other factors...
7 Stunning Colour Palettes of Modern Tech Companies Colours are all around us – in the clothes we wear, the homes we live in and the screens we look at every day. Since colours are so ingrained in our lives, it’s hard to see...
Top 10 Best Laptops For Designers – Features, Pros, and Cons Website and graphic designing are skills where people can showcase their unique creativity. Entrepreneurs and bloggers want their websites to become informative and responsive to provide a fluid user experience to their viewers. Like...
Inbound Marketing: Why Content Is Critical Inbound Marketing is the process by which you market your business through a variety of channels and methods. These include blogging, social media, article writing and networking. All these activities are designed to attract potential customers who have already...