Top 10 Small Business Marketing Strategies on a Budget It may sound trite, but no business can survive without marketing. In our age of constant sensory overload, it is not enough to offer an excellent product or service and hope that your clients will find you...
How Website Design Hacks Will Boost Web Conversions Your website is more than just a place to get your name out to millions of people. It can be a potent tool to generate leads and potential clients or customers. Just like any instrument, it can’t be dull;...
Brand Naming – Ideas, Strategy and Process The brand naming process is perhaps the most challenging step and the most critical in the brand identity design. After all, the decision ultimately determines the course of the business. Sure, the late Steve Jobs named his now-successful company Apple when he was...
Branding Psychology – How to Use it & Where to Draw Inspiration From As designers, we have immense appreciation for brands who demonstrate compelling and thoughtful designs — but we also know that design dreams don’t only begin and end with a trustworthy style guide. When...
Five White Hat SEO Techniques Creatives Need to Know The creative world is competitive. If you’re a designer, artist or freelancer, you probably know that it’s not enough just to be amazing at what you do. You need people to know who you are. If people don’t...
5 Digital Marketing Trends to Focus On During the COVID-19 Pandemic The world is in a state of shock. It is ‘the coronavirus shock’, and its effects have been mind-numbing. A microbial virus has been able to bring the entire human race and its humongous development...
Link Building 101: Smart Ways to Get The Best Backlinks Getting many authority sites linking to yours will send an essential message to search engines. Acquiring links simply means that your site’s content is relevant to their audience. This can help boost your site’s search engine ranking. But...
7 Branding Tools to Effectively Establish Your Brand Do you know about all the current branding tools or ways of marketing your Brand today? What do you think are the latest branding tools? Every new brand needs to go through the initial stages of an establishment to...
What is The Best Smartwatch for Designers? Smartwatches assist us in communicating with our friends or family quickly and conveniently. They are high-tech devices that can make calls, send messages, and receive email updates wherever you are. Smartwatches can also help us to maintain fitness through dedicated...
What Makes a Good Mobile-Friendly Website? We are already living in the digital world. Everything is related to the internet of things (IoT). And as we walk through this digital world, there is one thing that has remained constant for every individual. Yes, you guessed it correctly,...