What will I learn? show History & Meaning of the Pepsi Logo Design Evolution It is funny, but when we think of established brands, we also believe their logos were just as established. The thing is, that is not necessarily the case, especially with the Pepsi cola...
What will I learn? show 6 Simple Ways to Enhance your Marketing Project Management To be a marketing expert, you have to be a creative genius because they are the ones who develop groundbreaking solutions for complex problems. Your work doesn’t end with the idea generation—the...
What will I learn? show 8 Tips to Integrate Out of Home Advertising and Digital Marketing Advertisement is essential for every business owner who wants to create brand awareness. There are various types of ads that can be used depending on your objective. It has been noted that outdoor advertising is one of the...
What will I learn? show 6 Elements to Consider for a Successful Rebranding Process When you have a brand, or you’re working for one, there comes a time when you think about changing, or altering what your brand stands for and how the customer perceives...
What will I learn? show Guide to Creating the Best Graphic Designer’s Home Office in 2021 We know, working from home has become the norm for many people in 2020 thanks to a Global Pandemic that shows no sign of slowing down. For some, this has...
What will I learn? show What is Local SEO? And How Does it Work? SEO is easily one of the most critical tools in any marketer’s framework and a crucial solution for businesses in search of growth. However, what most people don’t realise is that there’s...
What will I learn? show 8 Rebranding Examples Showing Superb Rebranding Strategy Rebranding usually occurs when a business decides to change a significant element of its identity. This change can include something as obvious as a new brand name or logo design, or something more in-depth...
What will I learn? show Why Invest in Branding? 8 Reasons to Build a Brand Identity Branding is a term that’s still shrouded in a veil of confusion. Even some marketers believe that a brand is synonymous with a logo design and a trade name, but...
What will I learn? show The Role of Branding in Business Marketing With any new business, establishing your foot in the market and to your target audience is crucial. With this early problem, you should implement comprehensive and well-strategised branding for your business. Building your brand around...
What will I learn? show 7 Ways to Improve Your Company Web Design Mapping out the user journey is essential. If you don’t have a plan for your user, visitors will mill around aimlessly before abandoning the ship. You may be at a total loss when you...